Creating video becomes more manageable when you break the process down into manageable steps. Rather than trying to plan, record, edit, and publish in a single session, it helps to separate these steps.
Capture + Organize Video Ideas
Generating ideas on demand can be challenging. An easy way to fix this is to capture ideas as they come to you. I do this by writing them on Post-It notes. Do whatever works for you.
Keep an organized running list of topics, prompts, or rough notes makes it easier to record later without starting from scratch. These can be short bullets or partial thoughts rather than scripts.
Schedule 2-Hours Uninterrupted Time
Schedule at least 1 hour of time on your calendar. Think of it as an important appointment you cannot miss.
To save recording time, begin by planning your shots. Then plan to record videos that will use the same set up. For example, all the shots where you will be sitting, all the shots where you will be standing, etc.
Record Multiple Videos Whenever Possible
Once a recording setup is in place, it can be used to capture more than one video.
Recording a few videos back-to-back reduces setup time and repetition. This does not require long sessions or large batches.
Record. Don’t Edit
Recording and editing are different tasks. Recording is focused on capturing the content. Editing happens afterward.
Treating these as separate steps reduces interruptions and keeps recording sessions moving. So record all your video content. Then edit later that day or another day.
Repurpose Videos
Not everyone sees the videos you post on any platform. And today, vertical videos are the preferred format across platforms.
Which is why you should repurpose your videos across platforms and post more than once (after an extended time) on others.
Keep The Process Consistent
Saving and organizing ideas as they come to you and using the same general setup each time will make it easier to get started and stay consistent. And that’s the best way to make progress.
