Social Media Strategy and Coaching for Consultants, Entrepreneurs, and Teams

Like it or not, video is here to stay. Even LinkedIn®️ is leaning into video according Gyanda Sachdeva, VP of Product Management at LinkedIn (read the post here)
If planning, recording, or just figuring out what to post leaves you stuck . . . your visibility suffers. And while you’re overthinking or avoiding the camera, your competitors are showing up.
Not because they’re better than you.
Because they’ve built a system that works.
I get it, because I used to be you.
I’m a former magazine writer turned entrepreneur, who went from camera-shy to helping professionals stop hating video.
People often tell me I make video feel accessible, and that’s exactly my goal: to make it simple enough that you actually get it done.

VIDEO + CONTENT MARKETING SERVICES

1:1 Social Media Strategy
Focused 1:1 private planning, coaching and strategy sessions that help you cut through the noise, build trust, and grow your visibility on social media, including LinkedIn.

Team Training
Leverage the power of social media marketing, across platforms including LinkedIn, with team training designed to boost visibility, build trust with clients, and elevate your brand.

Book Annette to Speak
As a National Speaker, Annette Richmond delivers no-fluff presentations packed with strategies your audience can actually use. No theory. No jargon. Just actionable advice that works.
Video Isn’t a Phase. It’s the Future.

According to the HubSpot 2025 State of Marketing, short-form video continues to deliver the highest ROI across both B2B and B2C marketing.
→ Short-form video: 30% ROI
→ Images: 29–30% ROI
→ Livestream: 17–22% ROI

And marketers are putting their money where their metrics are.
→ B2B investment is rising on LinkedIn
→ B2C investment is climbing on TikTok
Different audiences. Same behavior shift.
Source: The HubSpot 2025 State of Marketing Report (Get your copy here.)
CERTIFICATIONS + PROFESSIONAL AFFILIATIONS

LinkedIn®️ Marketing Labs Content & Creative Design Certified

HubSpot Academy Social Media Marketing Certification

Gallup Successful Strengths Coaching Program

Innovation Women Speaker Visibility Bureau

LinkedIn®️ Local Fairfield County

Greater Norwalk Chamber of Commerce
START HARNESSING THE POWER OF VIDEO MARKETING
You know you video should be part of your marketing efforts, but you’re uncomfortable being in front of the camera and or you just don’t know where to begin?
I wrote Mastering Short Form Video Content: Practical Strategies for Compelling Video Marketing for you.
Inside you’ll learn about video styles and strategies, short-form video recording techniques, and frameworks so you never run out of content ideas. Get your copy on Amazon, available in paperback and Kindle.

TESTIMONIALS
Black Dog Marketing Strategies YouTube Channel Highlights
10 Game-Changing ChatGPT Prompts
5 Ways To Get Comfortable on Camera
How to Create 10 Videos In a Day
Overcome Your Video Fears
Turn 1 Piece of Content Into 7
10 Ways To Generate Ideas
Black Dog Marketing Strategies Has Been Fully Lab(rador) Tested and Approved by Our Team🐾🐾












